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Static sites for everyone! Hugo combines speed, simplicity & Markdown love.

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๐Ÿ—‚๏ธ Instruction ๐Ÿ“ Learning ๐Ÿท๏ธ SSG Hugo
๐Ÿ•™ 19 mins
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“There are two types of developers: those who love Hugo and those who haven’t used it yet.” - Uknown


Hugo is a powerful static site generator that offers flexibility, reliability, and scalability for developers. With Hugo, you can create static websites with full control over content and web design, making it ideal for projects requiring multiple landing pages with unique designs. Hugo’s static nature also reduces security concerns compared to dynamic site solutions.

Additionally, Hugo boasts a thriving community, providing a range of prebuilt themes and starter repositories to expedite development. Its single binary approach simplifies the development process, and migration from other SSGs is made easy with the hugo import command.

Overall, Hugo is a robust and user-friendly option for generating static websites, offering a seamless and secure experience.


Benefits of Choosing Hugo as Your Static Site Generator

Hugo is an exceptional choice for building static websites, offering a multitude of advantages:

  • Speed and Performance: Hugo is renowned for its lightning-fast speed, often building complete sites in under a second. It is up to 100 times faster than other popular static site generators, ensuring efficient development.
  • Security: Hugo’s static nature inherently reduces security risks. Without databases to secure or server-side code to exploit, your website is more secure and less vulnerable to attacks.
  • Flexibility: Hugo provides the flexibility to create a wide variety of websites, from blogs to portfolios. Its advanced templating system and multilingual support empower you to build diverse and dynamic sites.
  • Ease of Use: Hugo is user-friendly, with minimal setup and configuration required. Its simplicity makes it accessible to developers of all skill levels, allowing you to focus on creating exceptional content.
  • Scalability: Hugo’s static sites are highly scalable. The absence of server-side processing ensures optimal performance, even with large sites containing thousands of pages.
  • Low Maintenance and Cost-Effective: Hugo’s static HTML files eliminate the need for a backend, reducing maintenance overhead and server costs. This streamlined approach enhances security while keeping expenses down.
  • Community: Hugo benefits from an active and supportive community. A wealth of resources, tutorials, and prebuilt themes are readily available, fostering a collaborative and efficient development environment.
  • SEO-Friendly: Hugo’s static sites are inherently SEO-friendly, ensuring your content is easily discoverable and searchable.
  • Text Editor Compatibility: Hugo seamlessly integrates with text editors, making backend management a breeze. Computationally generated schedules and posts are also a breeze to manage.

With its speed, security, and flexibility, Hugo is an outstanding choice for developers, business owners, and marketers seeking to build modern, content-focused websites. Its simplicity and robust community support make it an excellent tool for bringing your web projects to life.


The concept of static websites has been around since the early days of the web, but the term “static site generator” was coined in the late 2000s to describe a specific approach to web development. One of the earliest known static site generators was HSC (“HTML Sucks Completely”), created by Thomas Aglassinger in 1996.

Static site generators (SSGs) are software engines that transform text input files (such as Markdown or HTML) into static web pages. SSGs gained popularity due to their simplicity, performance, and security advantages over traditional dynamic website solutions.

SSGs vs. CMS: Understanding the Difference

Static site generators offer a contrasting approach to content management systems (CMS) like WordPress, Joomla, or traditional HTML websites. While CMSs provide a user-friendly interface and dynamic content management, SSGs offer several distinct benefits:

  • Performance: SSGs generate static HTML files, resulting in faster loading times compared to CMSs, which need to dynamically assemble content from databases.
  • Security: SSG websites do not rely on databases or external data sources, reducing potential security vulnerabilities and attack surfaces.
  • Simplicity: SSGs are often preferred by developers for their simplicity and precision formatting. They provide more control over the website’s structure and design, appealing to those who want to code their sites from scratch.
  • Scalability: SSGs excel in generating large, complex websites with numerous pages. The absence of server-side processing ensures optimal performance, making them ideal for high-traffic sites.
  • Cost-Effectiveness: SSGs eliminate the need for a backend, reducing server costs and maintenance overhead.

When to Choose an SSG

SSGs are ideal for developers seeking precision control over their website’s code and structure. They are perfect for small, snappy websites, landing pages, blogs, or sites with rarely changing content. SSGs also shine when used in conjunction with headless CMSs, providing a fast and secure delivery layer.

When to Opt for a CMS

CMSs, such as WordPress or Joomla, offer user-friendly interfaces, making them accessible to non-technical users. They are excellent choices for websites requiring frequent content updates, dynamic functionality, and out-of-the-box features. CMSs handle the heavy lifting of updating navigation, category pages, and other simple tasks efficiently.

Embracing the Best of Both Worlds

The choice between an SSG and a CMS depends on your specific requirements. Many modern web projects combine the strengths of both approaches, utilizing a headless CMS with an SSG front end. This hybrid architecture provides the ease of use of a CMS with the performance and security benefits of an SSG.


Hugo stands out as a compelling choice for static site generation, but here are some key principles to consider before diving in:

Strengths Aligned with Needs:

  • Speed & Simplicity: Is blazing-fast build times and a user-friendly approach crucial for your project? Hugo excels in these areas.
  • Content-Centric Workflow: Do you prioritize a smooth writing experience with Markdown? Hugo integrates seamlessly with Markdown for content creation.
  • Flexibility & Customization: Does your project require extensive customization or a wide range of content types? Hugo offers powerful templating and plugin options.

Learning Curve & Technical Expertise:

  • Comfort with Go: Hugo is built with Go. While not a requirement, familiarity with Go can streamline development.
  • Command Line Interface: Hugo leverages the command line for tasks. Are you comfortable with a command-line interface for website management?
  • Editing content in markdown: Hugo converts markdown to html.

Project Requirements & Long-Term Maintenance:

  • Scalability: For large or high-traffic websites, consider factors like Hugo’s ability to handle future growth.
  • Community & Support: Does a thriving community exist for Hugo to provide support and answer questions as you build?
  • Version Control & Deployment: Evaluate how Hugo integrates with your preferred version control system and deployment workflow.

Alternatives & Feature Comparison:

  • Project Needs vs. Other SSGs: Explore other popular static site generators like Jekyll or Gatsby to compare features and identify the best fit for your specific project.


  • Resources: What do you want to accomplish in the time and money resources you already possess? Hugo SSG is open source free static site generator capable of serving content of text, images, sounds and video. Using github, gitlab or other git provider and serving website through web platrform such as netlify, vercel or cloudflare you might end just paying for your custom domain if you so choose it as git and many platforms offer free subdomains.


“I used to think SEO was hard. Then I tried center-aligning an image in Hugo.” - *Unknown"

  1. Basic: I want to learn and evolve by gathering, organizing, ensembling, editing and sharing content composed of text, links, images, videos and sounds. I want to be able to do so using already acquired knowledge without spending much of my time on mainteinance and use format which is crossplatform - markdown.
  2. Design: Observing web pages I like I draw, doodle and scrible on paper what and where I would like to have the elements.
  3. SEO: Website needs to load fast and is SEO ready. Mobile first design, image optimization…
  4. Themes: I possess fair knowledge of html, bootstrap, tailwind. I want to have theme which is already well adapted and modify elements of importance. In 2024 from my point of view there are wowchemy, congo, blowfish,, hugoplate. Tailwind themes in which I can try out my content on my laptop before serving it on world wide web. I build 6 demos marked pre-aplha and try out the content lorum ipsum, observing feasibility, easiness to modify the theme.
  5. Demo: I have choose hugo blowfish theme, and started to modify it. First I put all the available components on the landing page, after focus on single page by adding series, citation and contact in post page. Extending landing page, footer and header..
  6. Rendering: After having my beta demo site build I upload it to github and netlify. Using I observe Performance in mobile and desktop, Accessibility, Best practices and SEO. I am running 2 linux laptops and can see website in microsoft edge, opera, firefox, chrome in two different screen resolution. I possess 3 mobiles phones with diferent screen size and resolution and checking outcome in chrome, firefox, opera and microsoft edge. I have asked my friend with macbook, ipad and iphone to describe rendering in safari. All is flawless.
  7. Beta and live: I populate demo with image sized in real page, text with number of characters from real page, icons, backgrounds. Repeat step 6. If all is going well than I duplicate beta replace images, text and upload it to


Here’s a breakdown of your webpage development process using markdown:

1. Content Gathering & Organization:

  • Markdown Advantage: Leverage markdown’s simplicity for text, links, images, and basic formatting.
  • Content Sources: Gather text, links, images, videos, and sounds from your existing resources.
  • Organization: Structure your content using folders and subfolders for logical organization.

2. Design & Wireframing:

  • Sketching & Doodling: Capture your design ideas on paper, visualizing element placement and layout.
  • Low-fidelity Prototyping (Optional): Consider creating basic mockups in tools like Figma or Adobe XD to get a feel for the overall flow.
  • See pages you like: Notice the position and the size of the elements, colors, fonts, backgrounds.
  • See other pages build with hugo: What is possible.

3. SEO Optimization:

  • Mobile-First: Prioritize mobile responsiveness for optimal user experience across devices.
  • Markdown & SEO: While markdown itself doesn’t directly impact SEO, you can optimize page titles, meta descriptions, and headings within your markdown files.
  • Image Optimization: Resize images to appropriate dimensions and use descriptive alt text for accessibility and SEO benefits.

4. Theme Selection & Customization:

  • Theme Knowledge: Utilize your HTML, Bootstrap, or Tailwind CSS skills to customize a pre-built theme.
  • Theme Options: Explore themes like Wowchemy, HugoPlate, or Tailwind CSS frameworks.
  • Pre-alpha Demos: Create draft versions (e.g., 6 demos) using themes like Wowchemy to test content feasibility and theme modification ease.

5. Building Your Demo:

  • Wowchemy Example: Using Wowchemy’s conference theme as a base, start by incorporating all available components on the landing page.
  • Content Integration: Focus on single pages, adding series, citations, and contact information to the post page.
  • Extending Design: Customize the landing page, footer, and header to match your design vision.
  • Deployment: Utilize a platform like Netlify to deploy your demo and share the link (e.g.,

6. Testing & Refinement:

  • Performance Optimization: Use Google PageSpeed Insights ( to assess website performance on mobile and desktop.
  • Accessibility: Ensure your website meets accessibility standards for users with disabilities.
  • Browser & Device Compatibility: Test your website across various browsers (Chrome, Firefox, Edge, Opera) and screen resolutions on laptops and mobile devices (different screen sizes and operating systems).
  • Cross-Browser Testing with a Friend: Ask your friend to test the website rendering on Safari on their Macbook, iPad, and iPhone.

7. Beta & Live Launch:

  • Content Population: Replace placeholder content (e.g., lorem ipsum) with your actual text, images (resized for web), and icons.
  • Repeat Testing: Retest the website performance, accessibility, and rendering across browsers and devices.
  • Live Launch: If all goes well, duplicate your beta site, replace placeholder content with your final content, and upload it to a platform like GitLab.

Additional Tips:

  • Version Control: Utilize Git for version control to track changes and revert if necessary.
  • Markdown Syntax: Ensure you’re familiar with markdown syntax for formatting text, headings, and including images and links.
  • Community & Resources: Seek out communities and resources related to your chosen theme (e.g., Wowchemy documentation) for help and troubleshooting.


Meditation on Choosing Hugo the Static Site Generator

Find a Quiet Space:

Settle into a comfortable position. Close your eyes or soften your gaze. Take a few deep breaths, inhaling peace and exhaling any anxieties about choosing a static site generator.

Center Yourself:

Visualize yourself standing at a crossroads. One path leads to a bustling marketplace, overflowing with options, each vendor vying for your attention. This represents the vast landscape of static site generators, each with its own strengths and complexities.

The Inner Voice:

Now imagine a gentle breeze carrying a voice, your own inner voice. It speaks of clarity, ease, and a desire for a simple and efficient solution.

Encountering Hugo:

As you turn down a calmer path, you see a figure emerge from a serene garden. This is Hugo, the embodiment of the static site generator you seek. He radiates an aura of focus and tranquility.

Exploring Hugo’s Gifts:

Hugo extends a hand, inviting you to explore his garden. Here, you find a haven of intuitive functionality. You see the beauty of markdown files, the power of shortcodes, and the flexibility of themes.

Feeling the Harmony:

A sense of calm washes over you. You feel the harmony between your desire for simplicity and Hugo’s ability to deliver.

Embracing the Choice:

With a newfound sense of peace, you decide to walk alongside Hugo. You trust his guidance and know that together, you can create a beautiful and functional static website.

Returning from Meditation:

Slowly bring your awareness back to your surroundings. Take a few deep breaths, integrating the feelings of peace and clarity.

Action and Integration:

Carry this sense of calm into your exploration of Hugo. Trust your intuition and embrace the path of simplicity and efficiency. Remember, Hugo is your companion, ready to guide you on your journey to web development tranquility.


youtube - How To Make A Hugo Blowfish Website
โ–ถ๏ธ Youtube - How To Make A Hugo Blowfish Website


Question: What is Hugo?

Answer: Hugo is a static site generator built with Go, first released in 2013 by Steve Francia. It has since been maintained by Bjรธrn Erik Pedersen, who has contributed most of the commits.

Question: Why should I use Hugo?

Answer: Hugo is a reliable and scalable static site generator. It gives you 100% control over your content and web design, making it ideal for creating multiple landing pages with different designs. Hugo is also more secure than a CMS like WordPress due to its static nature, with fewer security issues to worry about.

Question: What are Hugo’s key features and benefits?

Answer: Hugo is flexible and not tied to a specific framework. It focuses on turning content into websites efficiently. It is also constantly updated and improved, with an active community, ensuring reliability and long-term support.

Question: How does Hugo compare to other static site generators like Jekyll?

Answer: Jekyll is the oldest modern static site generator and has a large, older community. It is easily extendable with a vast library of plugins, making it flexible. However, Hugo is more feature-rich out of the box and has been proven to be reliable and scalable.

Question: What about additional tools and plugins?

Answer: While Hugo has some integrated functionalities, it may require external tools for certain features, such as less compilers, CSS and JavaScript minifying, and full-text search features. On the other hand, Jekyll has more plugin options for supporting site generation tasks.

Question: Are there any known issues or limitations with Hugo?

Answer: One limitation is that Hugo may require additional external tools for certain functionalities. Additionally, while Hugo is flexible, it might require more manual configuration compared to Jekyll, which has a larger ecosystem of plugins readily available.


  • Why did the web developer choose Hugo? They wanted to go with the flow, the Hugo flow!
  • What’s the best thing about Hugo? It’s so fast, it leaves other site generators in the dust. No more waiting around for your site to build!
  • How do you make a great website? You Hugo-it!
  • What did the Hugo user say to the Jekyll user? “I’m generating sites at the speed of light; keep up if you can!”
  • Why did the web developer break up with their partner? They found someone elseโ€”Hugo!
  • What do you call a web developer who uses Hugo? A smart cookie! Hugo’s like the wind beneath their wings.
  • Why did the web developer choose Hugo over a dynamic site generator? They wanted a secure, low-maintenance relationship.
  • Why did the web developer choose Hugo? They wanted a generator that was simple, fast, and reliableโ€”a Hugo-ful companion!
  • What’s the difference between a web developer and a magician? The magician pulls rabbits out of hats; the web developer pulls amazing websites out of Hugo!
  • What do you call a web developer who doesn’t use Hugo? Old-school!
  • How is Hugo like a good magic trick? It leaves your audience wondering, “How did they Hugo that?”
  • Why did the web developer choose Hugo over a date? Hugo never disappoints and always delivers, a Hugo-guarantee!
  • What do web developers and race car drivers have in common? They both know the importance of going Hugo-speed!


  • Choosing Hugo is like sailing with the windโ€”it propels your website forward with speed and ease.
  • Hugo is the key that unlocks the door to a world of endless possibilities for your website.
  • With Hugo, you’re a gardener, and your website is the gardenโ€”it provides the tools and flexibility to cultivate a beautiful online presence.
  • Hugo is like a trusted compass, guiding you through the complex terrain of web development and ensuring your website reaches its destination.
  • Choosing Hugo is like choosing a sports car over a horse and carriageโ€”it’s a modern, sleek, and efficient way to get your website from A to B.
  • Hugo is the paintbrush that brings your website to life, allowing you to create a vibrant and unique online presence.
  • With Hugo, you’re an architect designing the structure of your website with precision and flexibility.
  • Hugo is like a lighthouse in a stormy sea, providing guidance and security when navigating the treacherous waters of web development.
  • Choosing Hugo is like choosing a best friendโ€”reliable, supportive, and always there when you need it.
  • Hugo is the wind in your sails, the fuel in your tank, and the spark that ignites your website’s potential.
  • With Hugo, you’re a conductor, and your website is the orchestraโ€”it helps you orchestrate a harmonious symphony of code and content.
  • Hugo is like a Swiss Army knife, a versatile tool that equips you for any challenge that arises during web development.
  • Choosing Hugo is like choosing the path less traveledโ€”it may be less conventional, but it leads to extraordinary destinations.
  • Hugo is the thread that weaves your website together, creating a strong and flexible fabric.
  • Hugo is like a guardian angel, watching over your website, ensuring its security and integrity.
  • Choosing Hugo is like choosing the road to successโ€”it may have its twists and turns, but it leads to a rewarding destination.


  • Official Hugo Website: โ€“ The official website of Hugo, featuring documentation, tutorials, and a comprehensive overview of the tool.
  • Hugo Themes: โ€“ A repository of themes and templates specifically designed for Hugo, offering a wide range of styles and layouts to choose from.
  • Hugo Documentation: โ€“ Detailed documentation that covers everything from installation to advanced customization, providing a comprehensive guide for beginners and experienced users alike.
  • Wowchemy Hugo: โ€“ A popular Hugo framework that simplifies the process of building academic websites, with built-in features for blogs, publications, and more.
  • Hugo Learning Center: โ€“ An official learning center by Hugo, offering a structured approach to learning Hugo through tutorials, videos, and step-by-step guides.
  • Hugo Forum: โ€“ A community forum where users can ask questions, share solutions, and discuss all things related to Hugo. It’s a great place to seek help and connect with other Hugo enthusiasts.
  • Hugo GitHub Repository: โ€“ The official GitHub repository of Hugo, where you can find the source code, contribute to the project, and stay up-to-date with the latest developments.
  • Hugo Discord Server: โ€“ The official Hugo Discord server invites users to join a community of developers and enthusiasts for real-time discussions, support, and collaboration.
  • Netlify and Hugo: โ€“ Netlify, a popular static site hosting platform, offers a dedicated section for Hugo users, providing tutorials and guidance on deploying Hugo sites to their platform.
  • Hugo Showcase: โ€“ A showcase of impressive websites built with Hugo, serving as an inspiration for what can be achieved with the static site generator.
  • Hugo Blowfish - theme git repository.


“Me: I love Hugo! Friend: There’s a support group for that.” - Uknown

I have read articles, tutorials, watch videos, overview many websites. I have scribbled design of what I must have, want and would like and started to search for themes which I like, are frequently updated and have developer response to queries. I have tried hugo academic and hugo blowfish. Build several demos and publish my site. Lessons which I have learned during building sites. I use shortcodes only for landing page as using other theme or platform and modifying over 1000 articles in three languages is time consuming. As this site is build to structure, use and build on my knowledge and hands on experience I want that links to youtube videos are easily and crossplatform accesible, so I’ll just use links. While writing articles I use only pure markdown.


In conclusion, choosing Hugo as your static site generator is a decision that empowers you to create extraordinary websites with simplicity, speed, and flexibility. Hugo stands out among its peers due to its impressive performance, robust security, and a supportive community that actively contributes to its growth and improvement.

With Hugo, you can focus on what matters mostโ€”crafting engaging content and designing stunning websitesโ€”without the burden of complex backend management. Its static nature ensures your site is secure, scalable, and efficiently served to users worldwide.

The benefits of Hugo extend beyond its technical prowess. The generator’s simplicity makes it accessible to developers of all skill levels, while its flexibility allows for seamless integration with various tools and services. The active Hugo community further enhances your development experience, providing a wealth of resources, themes, and plugins to draw inspiration from.

As you embark on your web development journey with Hugo, you can rest assured that you’re in good company. Countless developers, business owners, and marketers have chosen Hugo to build a wide variety of websites, from personal blogs to enterprise-level applications.

So, whether you’re a seasoned developer or just starting, Hugo offers a powerful and user-friendly platform to bring your web projects to life. Embrace the cutting-edge world of static site generation and let Hugo be your trusted companion on the road to creating exceptional online experiences.

Copyright: ยฉ CC BY-SA 4.0
Citation  Attribution:
Klimsa Vladimir, (Jun 18, 2024), ๐Ÿง‘๐Ÿผโ€๐Ÿ’ป CHOOSING STATIC SITE GENERATOR HUGO

๐Ÿ—‚๏ธ Instruction ๐Ÿ“ Learning ๐Ÿท๏ธ SSG Hugo

Klimsa Vladimir
Klimsa Vladimir
He is an explorer of the structure of subjective experience, seeking a deeper understanding of how people experience the world through their conscious and subconscious minds. He studies the inner worlds of thoughts, feelings, and sensations that shape our perceptions, behaviors, and choices.
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